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The Index of American Design
is a remarkable pictorial archive that illustrates an important part of
this nation’s cultural heritage. In more than 18,000 watercolor renderings
it portrays weather vanes, quilts, toys, tavern signs, figureheads, stoneware,
and many other examples of Americana, most made by anonymous craftsmen
between the early years of European settlement and around 1900. The Index
is one of the most significant and enduring products of a search for national
cultural identity that was conducted in this country during the 1920s and
1930s. This campaign to define our nation’s aesthetic character began
in response to some Americans’ concern that the United States lacked
a rich historical background in the arts, like that of European nations,
and therefore had no foundation or “usable past” on which to
build an art of the present or the future. It seemed that we might be destined
to imitate European styles and forms--a dependence at odds with our strong
sense of nationhood. Many artists and critics refused to accept this disparaging
view of American culture. Instead, they began a patriotic exploration for
evidence of a national creative style, focusing on the previously unexamined
realm of our folk, popular, and decorative arts. It was this quest to confirm
our status as a nation with its own aesthetic tradition that led to the
creation of the Index of American Design.
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Mina Lowry, American, 1894-1942, Toy Horse,
1939, watercolor over graphite |
The Index pictures the material culture of our nation’s
past, but it was not intended to be an antiquarian catalogue. Its creators
were dedicated modernists who hoped that Americans would recognize a unique,
national style in the design of Index artifacts. This recognition would
help accomplish their most cherished goal: the development of a truly American
modern art. In the 1930s “national design” meant the visible
expression of the collective, creative spirit of a nation, which was embodied
in its works of art and, above all, its folk art. The Index founders, like
other modernists of the day, maintained that a genuinely American modern
art would express anew the simplicity and the powerful, abstract design
seen in such appealing folk objects from our past as a hand-carved
toy horse from Pennsylvania. Emerging from America’s vernacular,
egalitarian spirit, this modernism would also synthesize the fine and applied
arts. It would reform industrial design so that manufactured items could
become paradigms of modern art for everyday use, enhancing the lives of
all Americans.
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